Earthwise Beauty products are always a staple in my skincare routine. If you follow me on Instagram, you might have seen me sharing their products as a part of my skincare regime regularly.
Why do I like this brand so much? (If you’re new to this brand, what should you know about Earthwise Beauty?)
Earthwise Beauty is a luxury organic skincare brand that formulates unique skincare products from raw, organic, unrefined botanical ingredients. I have been using Earthwise Beauty products for over a year now and most of the products that I have used from this brand have become must-haves for me. If you’ll ask me what do I particularly like about this brand, I don’t think I’ll be able to pinpoint any one thing like just the products are outstanding; or they are made with an uncompromising approach with absolutely no fillers; or because Ava, the founder, shares almost everything about how each product was conceptualized, to the sourcing and the supplier, etc.; or what steps they ensure to make Earthwise Beauty an eco-friendly brand, etc. Ava doesn’t make any tall and high claims about her products working overnight; instead she encourages to use her products consistently to experience their effects. Each product I have tried from this brand has such a meticulous and unique selection of ingredients and the anecdote behind each product and why Ava decided to create that product (mentioned on the website) is completely enthralling! Even the fragrances and the aroma – you’ll not find them to be floral or feminine; in fact, they are naturally derived from the ingredients/herbs that constitute the products; so they are quite raw and herby. So even if you pick any one product from Earthwise Beauty, you can establish the authenticity, transparency, and sincerity of this brand.
I have reviewed Earthwise Beauty products in the past too (in my favorite skincare blog posts). But Ava formulated couple of new products (Yasuni Balm and Thelma Lip Treatment) lately and kindly sent them to me after they were released with their new labels. Along with the two new releases, I tried two more products from their range. The four new products I have tried from Earthwise Beauty products are Yasuni Balm, Thelma Lip Treatment, Cistus & Moonlight Face Mist, and Sungod mask.
When Ava started talking about Yasuni face balm on social media platform, I was pretty excited because it seemed she was creating a custom made face balm for my skin. I received this emollient balm some couple of months ago, and initially I used it intermittently (because I wanted to finish some old products); but I felt drawn toward it. So for the last one month I have been using it pretty regularly and now I am literally addicted.
Yasuni Balm is made without any essential oils and is specially designed as a featherlight balm perfect for sensitive, oily, and acne-prone skin. Yasuni is based on fruit oils, like açai oil and buriti oil, that have particularly high and wide-ranging phytonutrient levels and enzymatic action; and it works similarly to a retinol on the skin, sans any redness or irritation generally caused by retinol products. Plus it’s supported with hydrating marula oil and cupuaçu butter, firming tucuma butter, deeply penetrating bacuri butter, sun-damage-correcting raspberry oil, and revitalizing cranberry oil.
The balm has a very unique texture, which looks quite solid in the jar but warms up and melts miraculously in contact with the skin. It smells wonderful too and personally, it acts as a nerve-relieving and a relaxing agent for me. The ritual of applying this balm is, I guess, my favorite part because as I massage Yasuni on my face my skin feels so soft; I love touching my skin after. In terms of efficacy, I have seen lot of gradual improvement in my skin. Since my skin is oily, I’m prone to blackheads on my nose. In fact, I had quite a few blackheads before I started using Yasuni. But I have noticed the blackheads have really reduced now. The second thing I noticed is that during the day time now my skin doesn’t look that shiny and oily. The number of breakouts have reduced too but I can’t attribute it to just this one product because I use treatment products at night too. The effects of Yasuni balm are gradual but they are really visible if you use it consistently. Yasuni is supposed to be a little mattifying balm; however, my husband mentioned that my oily skin looks a bit shiny after some time. Considering the benefits of using Yasuni, I don’t mind it but that’s precisely the reason I use Yasuni as a part of my evening skincare routine and prefer Nap in the Meadow and Ambrosia Del Cerrado during the day time. But I’m pretty certain I’ll enjoy it more in the approaching colder months.
Thelma Lip Treatment
Thelma is a deeply penetrating, ultra healing balm. Ava was pretty assiduous and meticulous while developing this lip balm. The mega-penetrating qualities of Thelma come from the South African mafura butter and the Brazilian bacuri butter – both ingredients used as heal-alls for wounds, eczema, and dry, cracked skin. Plus the addition of Brazil nut oil and mango kernel butter help in enhancing the smoothness and elasticity of the lip tissue. If you are used to a thick coating from a lip balm that stays on and on; it’s recommended to apply the protective type of balm over Thelma.
Thelma, a vegan lip treatment, is a soft and a fluffy balm targeted to radically heal the lip tissue. And it truly does heal cracked lips. I love wearing lipsticks almost every day; and usually by the end of the day, I find matte lipsticks make my lips look cracked and very dry (and sometimes start peeling too). Thelma has helped in healing my cracked lips on several occasions. It’s true, it doesn’t provide a thick coating like other lip balms I’m accustomed to; nonetheless, it tremendously helps in healing the lip tissues. I love its lightweight texture that glides on the lips without any effort and gives it a glossy appearance in the beginning. But in some time, Thelma absorbs into my lips leaving it very soft and smooth; and heals my cracked lips overnight. Scent and flavor wise – it’s quite subtle, feels a little nutty and chocolate-y to me! The subtle scent and flavor of Thelma were achieved using plant butters with notes of caramel and cocoa.
Cistus & Moonlight Face Mist
Cistus & Moonlight is an interesting face mist. Its main ingredient, Cistus ladanifer, is considered to be the best essential oil for skin firmness and it is directly sourced from Portugal (by an artisan distiller of wild cistus). The Portuguese beauty water is then infused under the full moon overnight. The moonlight amplifies the healing properties that correspond to the yin, or feminine element. Cistus hydrosol is quite beneficial for mature skin types as it provides skin firmness and is pore minimizing, anti-bacterial and anti-acne. Ava ensured that only minimal additions were made to this hydrosol to reap the full benefits and aroma of cistus.
I find Cistus & Moonlight mist to be very interesting because it’s probably the first mist/toner that actually helped with my open pores issue on my cheeks and around my nose. Frankly, I wasn’t expecting it to be a visible attribute of a toner (because you would generally expect such impressive results from serums, elixirs, and such); but I was quite surprised to see the subtle pore minimizing effects after persistent use. The mist is definitely very hydrating (and soothing) but not in a sticky way. In terms of aroma, it’s quite unique; something I didn’t fall for quickly, but after few uses it has kind of grown on me. Now I reach out for the mist almost every morning and really enjoy its multifaceted skincare benefits.
“Quite an intriguing name” came to my mind first (just like most of the names of Earthwise Beauty products). Formulated with sun associative botanicals (that correspond to the third chakra in the body, the solar plexus); Sungod mask is a soft powder yellow-colored mask that is designed to gradually improve and heal the skin over time. It’s not a flash mask. However, having said that, it includes some really extraordinary range of ingredients like, sunflowers, calendulas, wildflower pollen, turmeric root, and; hard-studied anti-cancer plants, maitake and shiitake mushrooms, flower pollen, and goldenseal. This mask helps in rebuilding skin tissue that is compromised, damaged from environmental factors, sensitized, or unhealthy.
I had received a sample jar of this mask with the package; and I have used it only few times. But I’m so impressed with its performance. The mask is in a fine, soft powder form but it’s not chalky or pasty. When I mixed it with Cistus & Moonlight Face Mist, I could see the grounded herbs and not a powdery paste. Sungod mask may not offer any quick effect (as mentioned on the website) but I could feel slight tingling when I applied this mask. It’s quite a potent mask and what I really loved was the instant blood circulation it gave to my skin. My skin looked slightly flushed after rinsing off the mask but it dissipated after couple of minutes. It was not irritating for my sensitive skin at all. What I also noticed was how well this mask prepped my skin for the following skincare routine. The serums that generally require a bit of massage absorbed into my skin without much effort.
Have you tried Earthwise Beauty products?